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Thread: Only in America...
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02-09-2011 11:27 PM #1
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02-09-2011 11:34 PM #2
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02-09-2011 11:41 PM #3
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02-10-2011 12:08 AM #4
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02-10-2011 12:16 AM #5
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02-10-2011 05:38 AM #6
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02-10-2011 07:13 AM #7
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02-10-2011 08:24 AM #8
there's a legal principle concerning trademarks
if you don't defend it, you loose it.
They'll settle, Ferrari will pay them $10 for use of the trademark, and they'll throw in a few pit passes to the Italian GP.
We have a home-grown software package at work that was less than the originally proposed version. So, we stuck "Lite" on the end of the name. We paid Miller Brewing $1 to use "Lite," and they also let us use the unique "Lite" font.
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02-10-2011 08:32 AM #9
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02-10-2011 08:42 AM #10
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02-10-2011 09:31 AM #11
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02-10-2011 09:52 AM #12
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02-10-2011 09:56 AM #13Registered Member
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A bit overused IMO
Monster cable is a prime example, acting like they own the word monster and suing anyone who dares to use it. The moron in a hurry test; would a moron in a hurry be likely to confuse the 2 and accidentally buy an F1 car when he meant to buy a pickup truck.
With your software, other than the use of their unique font, you are paying to avoid litigation, not because a moron in a hurry would accidentally buy the software, and get it home and realize he meant to buy a sixpack of beer.
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02-10-2011 10:15 AM #14
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02-10-2011 10:24 AM #15
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02-10-2011 10:30 AM #16
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02-10-2011 10:46 AM #17
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